Home » 2013 » April

Monthly Archives: April 2013

Moving forward with the Cash Mob Movement

Happy Monday everyone!

With National Cash Mob Day 2013 behind us, it’s time to start looking forward to the future to other Cash Mob opportunities we can join efforts on a national or international scale!

Summer is near and it’s the perfect opportunity to come up with new and creative ways to keep support going for mom-and-pop businesses.

Have a couple of ideas that can help create a fresh approach to the cash mob movement.

Dish mob: Dish Mobs have been springing up since late last summer when Restaurant.com teamed up with cash mob organizer Andrew Samtoy. Like a cash mob, a dish mob is designed to get people to eat out mom-and-pop restaurants. We’ve had several dish mobs in Kansas City since November, and is one of the things that a community could use to fuel the shop local movement. You could take the dish mop concept a little further by choosing food things every month with your mob. For example, you could mob a food truck one month and maybe Bob a steak restaurant another month. Possibilities of combinations are endless.

Farmers market mob: I know there have been a few farmers market mobs, but farmers market week is August 4-10. Most farmers markets do pretty well, but in our quest to keep things local I think it would be a great idea to form a mob to go to a farmers market on a Saturday and help our local farmers. I would definitely like to see a national push during this week to create a frenzy with mobbing farmers markets.

Outdoor events Mobs: There are many mom-and-pop outdoor event places but I could use business. I like it would be great for a little creativity during the summer too. Mob at some of these locations such as family-owned swimming pools, Rec centers or sporting areas.

Those are just some of the ideas that I have. I’m curious to know what ideas you have as far as creative cash mobs. Leave your comments below!

Advertisements

Happy National Cash Mob Day 2013

Happy national cash mob day!

Today won’t be as big of an event as last year, but we want to start the tradition of hosting an annual cash my bank to encourage people to shop mom-and-pop businesses and to bring communities together to organize cash mobs in order to bring awareness about the importance of shopping local.

A tough economy for retail businesses over the past few years has taken its toll on mom-and-pop businesses. Mom-and-Pop stores all over our nation are shutting down, unable to compete with the large chain stores and struggling economy.

It takes a community to keep a store in business and more than ever we need to pull together as a community to ensure that future generations of people will be able to realize their entrepreneurial dreams.

At the heart of every mom and pop business is a person with a dream, and few things are sadder than realizing your life will fall short of your dreams. Each of us can make a big difference to a mom and pop business and help an entrepreneur’s dream come true.

If you’re hosting a mob today, please post your comments and let us know how your event was. If you’re documenting the event with photos or videos, please share those as well

I hope everyone has it successful mob today!

Sound off! Who’s with us on National Cash Mob Day?

National Cash Mob Day is only a few days away! We are curious to know how many cities are planning to join us on this special day.

We realize that we may not have gotten the announcement out to members of the cash mob community, but we at least wanted to lay the groundwork for making this an annual event.

Many of you are aware of the challenges mom-and-pop businesses are facing in our current economy. Many are struggling in a few businesses close their doors. We want to keep the cash mob movement strong because these events allow Encourage people to get out and support these businesses in a way that will keep them around for many years to come.

Leave your responses below, we are looking forward to hearing from you.

Things you can do to make National Cash Mob Day 2013 a success!

National Cash Mob Day is this Saturday, April 27, 2013. Most of you have already picked out the business to be ‘mobbed’ and have your events schedule, but there are some additional things you can do to make it a big success.

1. Spread the word to your local media.  Contact newspaper and television stations in your area to share this event.  One of the things that has helped us at the Kansas City Metro Area Cash Mob was to connect with news personalities on Facebook and LinkedIn. For several Cash Mob related events, the media contacted us rather than us reaching out to them.

2.  Get the ‘target’ of the Cash Mob to share the event with their friends and fans and make sure they are promoting it too.  These are the people who will form the foundation of your ‘mob’ Customers and fans of the business are already in love with the brand and want to see the brand succeed.  They will be your most important ‘voice’ in spread the word about this event.  If you get a viral reach with the people who are in love with the business, you are almost guaranteed a successful mob.

3. Get people to volunteer to document the event.  Taking photos and video are essential to a Cash Mob because it helps promote the event and gives the mom and pop business much needed exposure.  Turn to companies that specialize in photography and video and let them ‘watermark’ any photos or videos that they take for your event.

Let’s make this event a big success!

For information about the KC Cash Mob, visit our Facebook page by searching “Kansas City Metro Area Cash Mob”, following us on Twitter at @cmkansascity or contact one of our volunteers below:
Burton Kelso: burton@integralcomputerconsultants.com or (888) 256-0829
Kelly Dobyns Ziegler: kziegler@ziggyfranz.com or 913.209.9967

 

National Cash Mob Day 2013 is April 27, 2013

The Kansas City Metro Area Cash Mob has declared Saturday, April 27th, 2013 National Cash Mob Day.  We are inviting organized Cash Mobs across the county to take part in a Cash Mob, on a National scale.  We want to turn this into an annual event!

The Cash Mob movement has slowed down a little and even disappeared in many areas, but the need for people to come together and rally support for mom and pop business still exists.  A tough economy for retail businesses over the past few years has taken its toll on a mom-and-pop businesses.  Mom-and-Pop stores all over our nation are  shutting down, unable to compete with the large chain stores and struggling economy. At the heart of every mom and pop business is a person with a dream, and few things are sadder than realizing your life will fall short of your dreams. Each of us can make a big difference to a mom and pop business and help an entrepreneur’s dream come true.

We want this event  to serve as a reminder to people everywhere about the importance of shopping local and to help our mom and pop businesses survive this tough economy. Join us and organize a mob in your community for that day. It can be an all day event or more like a Flash Mob If you haven’t planned a mob in your community for a while, try to get one together for National Cash Mob Day!

Towns across the nation have seen cash mobs pop up in their communities. Businesses have welcomed Cash Mobs with open arms as they see an increase in sales during a cash mob day. While all Cash Mobs vary in size, the goal is simple; Shop and support our mom and pop businesses rather than national chains and give them more exposure to the masses. The more people who attend and frequent mom and pop businesses equals greater success in supporting our local businesses and our communities!

New mob or old, we hope you will join us on Saturday April 27, 2013 and know that other people are doing the same thing as part of this Cash Mob Community to help our mom and pop businesses in this tough economy!

For information about the Kansas City Metro Area Cash Mob, visit the Facebook page by searching “Kansas City Metro Area Cash Mob”, following us on Twitter at @cmkansascity or contact one of our volunteers below:

Burton Kelso: burton@integralcomputerconsultants.com or (888) 256-0829
Kelly Dobyns Ziegler: kziegler@ziggyfranz.com or 913.209.9967